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Angèle Lenglemetz's avatar

Love your approach to Systems Thinking—it’s such a game-changer for sustainable growth! I’m planning to take a similar route this year, inspired by James Clear’s idea of focusing on systems over goals. For me, it’s about building small, consistent habits around writing, engagement, and feedback loops—those tiny daily wins that keep the momentum going without feeling like I’m chasing the moon. Looking forward to seeing how your system evolves!

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Jorgen Winther's avatar

Great thinking! And a very good conversation topic.

Substack is indeed a system, but I wonder if the different parts are identifiable, or if there are hidden objects and camouflaged connections. If everything is as it seems, that is, and if it stays the same — long enough for describing it.

The next question is then if it is possible to tweak the system in any way, or if the knowledge about it only can be used to pick the path to traverse on your journey through it. Is Substack like a book with many threads, such as they are sometimes made for children? A Fun game. Or if it is a playing field where your own actions have an influence on the very shape of the game.

Describing the world is definitely good for seeing your own place in it, and this alone is valuable. In fact, the lack of seeing your position in the game could be a reason for quitting a job.

Making this understanding actionable would then be the tip of the iceberg. A smaller part, but the most visible, the one you can keep drawing up for yourself and others when you want to explain your strategy.

Looking forward to seeing what people are thinking about this. Maybe most participants in this game just enjoy the thrill of never really knowing how it works, and they would be less happy for knowing why they are not moving (fast enough) or whatever is their wish? And knowing how it works, may mean to them that they know that they cannot win — which could be rather demotivating to some.

Social media thrive on the users not knowing what is going on. That translates, in our primitive brains, to a world of opportunities. A world in which we can win.

But social media is not meant for everybody to win. Rather, to let a few become big winners and very visibly so, another few become lower level winners, earning money and getting known. But the majority of users are there to feed the system with their work, money, and excitement that they spread around to attract more participants.

Another aspect: What would happen if we all knew what it would take to get thousands of paid subscribers and write exactly enough of the right kind for this setup to work on a stable basis?

Well, then everybody would do it, and the system wouldn't work anymore. It would become overloaded, gamed against its preconditions.

"Bruce Almighty", a movie with Jim Carrey, indicated that same problem when Carrey, having become God, let everybody win the lottery. Couldn't work, as there wasn't enough money for everybody to get the big win.

I think that you will find, that social media is a chance system. It is difficult to map, but if you do it, you will see some serious feedback-loops in play, basically on every action ever taken by anyone. The system will adapt to the knowledge available in the system, and therefore become increasingly difficult to win over — plus, the whole system and its careful mapping can, at any time, be pushed aside by the hidden factors: the acts of the system owners.

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